Director Digital Rev Mgmt

Rogers Communications - Toronto, ON (30+ days ago)

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At Rogers, we connect Canadians to a world of possibilities and the memorable moments that matter most in their lives. Every day we wake up with one purpose in mind. To bring loved ones together from across the globe. To connect people to each other and the world around them. To help an entrepreneur realize her dream. A sports fan celebrate a special moment.

Because we believe connections unite us, possibilities fuels us, and moments define us.


We're looking to hire an experienced leader to be a part of our Rogers Media Team in the role of Director, Digital Revenue Management. You will be responsible for setting the strategic direction for our Digital media assets in support of Rogers Media Digital Sales. This includes developing and executing revenue and pricing strategies, maintaining performance metrics/KPI and working closely up/across the organization with stakeholders in Sales, Finance, Content, IT and Corporate Strategy.

From a strategic planning perspective, you will have a forward looking view of Media in general with a particular bent on Digital media. Your ability to navigate easily from Strategy to Product Development to Pricing to Sales to Ad Ops and all things Analytics will be essential for success in this role. You will also be instrumental in supporting the business with current market performance assessment and process improvement changes that impact day-to-day business operations.

This dynamic position is ideal for candidates who have experience leading a small team, working in a fast-paced business environment that demands constant innovation and is comfortable managing relationships with high level stakeholders. The portfolio of responsibilities is extensive and requires a well-rounded, versatile candidate capable of excelling in all aspects of the Digital business in order to set strategies that maximize revenues.

What you’ll be doing:
Lead a team of managers and analysts to develop the strategic vision for our Digital Media assets.

Play a lead role in the strategic planning process for Rogers Digital Media Sales in conjunction with Sales, Ad Ops and Content business partners.

Develop and implement pricing and yield management principles across Rogers Digital Media ad stack

Develop and implement revenue strategies that include market assessment, competitive analysis, pricing, go to market strategy, and yield metrics.

Develop and implement Sales discounting guidelines for the business and act as a point of contact/support in the negotiation of agency and media deals, including but not limited to inventory mix, rate concessions, etc.

Continuously streamline, improve and innovate processes, managing the team to create and maintain process and training documentation

Provide coaching and leadership that delivers results with accountability and efficiency.

Lead special projects / ad-hoc assignments as required.


Experience & Education

Minimum of 7+ years of Media, Digital Media and/or Advertising related business experience

Excellent analytical skills and a strong track record of developing and implementing strategic plans

Experience working with ad networks, ad exchanges and/or demand side platforms preferred (Exchange, DSPs, SSPs, DMPs, Publisher Programmatic division)

Advanced Excel or related analytical tools for efficient data manipulation & modeling

Accuracy and attention to detail is vital. Responsibilities require independent judgment, initiative and problem solving.

Ability to organize and present pertinent information clearly and concisely.

Advanced oral and written communication / presentation skills, including the preparation of turn-key analyses and presentation of the results to a broad audience (e.g., executive, management, mid-management).

Builds Strong Relationships

Demonstrated ability to lead, motivate and drive a high performing team

Demonstrated ability to collaborate with mid and senior level stakeholders, influencing with tangible metrics and fact based analysis to drive strategic objectives

Recognize the needs and contributions of others to work effectively in a team-based environment and deliver organizational goals

Embrace change and open to new ideas and approaches

Owns Results:
Identify and prioritize high importance requests

Detail oriented management style with strong critical thinking and creative problem solving skills

Demonstrated ability to manage short and long term deadlines, and to balance multiple priorities at any one time.

Ability to make sound decisions with a sense of urgency and to assume responsibility for decisions, actions, and results that impact on people and/or quality of service

Schedule: Full time
Shift: Day
Length of Contract: Not Applicable (Regular Position)
Work Location: 1 Mount Pleasant (083), Toronto, ON
Travel Requirements: Up to 10%
Posting Category/Function: Sales & Media
Requisition ID: 165510

Together, we'll make more possible, and these six shared values guide and define our work:

Our people are at the heart of our success
Our customers come first. They inspire everything we do
We do what’s right, each and every day
We believe in the power of new ideas
We work as one team, with one vision
We give back to our communities and protect our environment

What makes us different makes us stronger. Rogers has a strong commitment to diversity and inclusion. Everyone who applies for a job will be considered. We recognize the business value in creating a workplace where each team member has the tools to reach their full potential. At Rogers, we value the insights and innovation that diverse teams bring to work. We work with our candidates with disabilities throughout the recruitment process to ensure that they have what they need to be at their best. Please reach out to our recruiters and hiring managers to begin a conversation about how we can ensure that you deliver your best work. You matter to us! For any questions, please visit the Rogers FAQ.

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