Event Experience Planner (Junior)

Blackline Safety - Calgary, AB (30+ days ago)

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Blackline Safety is looking for an Event Experience Coordinator who is passionate about creating positive and memorable experiences for event participants. This full-time role is part of the marketing team located at Blackline’s headquarters in Calgary, Canada.

About Blackline

Our solutions save lives. Blackline Safety is a world leader in the development and manufacturing of wirelessly connected safety products — we offer the broadest and most complete portfolio in the industry. Blackline is the critical link between employees at work and monitoring personnel. Should someone experience a fall or be incapacitated by a gas exposure, our portfolio of wearable devices, software platforms and safety monitoring teams ensure no call for help ever goes unanswered. Our design, marketing, customer care, sales and production are all performed in-house at our headquarters in Calgary, Canada, and used to keep teams in almost every industry safe across the globe. Blackline Safety is a publicly-traded company (TSXV: BLN).

About this position

Working with a range of stakeholders in the sales and marketing teams, the Event Experience Planner has full ownership — from concept to execution — over internal and external events. From product launch events, trade show experiences, user conferences and high-profile customer meetings to workshops, open houses, sales team meetings, annual general meeting, townhalls and more, the Event Experience Planner is responsible for ensuring a cohesive, thoughtful and encompassing experience for attendees and internal stakeholders alike.

Responsibilities include:

  • Maintaining a living calendar of events
  • Managing and maintaining a list of target audiences by working closely with the internal and external sales teams
  • Driving content creation to support events with involvement from sales, marketing and other stakeholders
  • Understanding the needs and motivations of each audience, including employees, investors, different customer personas and distribution partners, while applying it to each event
  • Coordinating the promotion of each event to corresponding audiences using various platforms
  • Building relationships with event vendors
  • Negotiating contracts and booking event spaces and resources as required
  • Researching and ordering promotional event materials
  • Following up with guests in person, through email and via surveys to learn how the event was perceived and what could be improved
  • Preparing nametags, printed materials, gifts, seating cards, etc. as required
  • Staying ahead of the game by looking for new opportunities and innovative techniques to maximize event investments

The successful candidate will:

  • Be a top-performing individual, comfortable with working collaboratively and individually to accomplish goals
  • Prioritize growing his or her skillsets and pursuing success for the business by working with a diverse and supportive team
  • Understand the big picture and how each individual contributes to the overall event success
  • Deliver a commitment to high-quality, conscientious work
  • Bring fresh ideas, organization and creativity to this role
  • Approach event planning and audience communication with empathy and a clear understanding of needs and motivations
  • Offer superior copy-writing skills across every medium

Required:

  • A minimum of three year’s event planning experience
  • Proven project delivery
  • Event software such as Eventbrite, Mailchimp and GoToWebinar
  • Top-tier communication skills
  • Experience planning and executing holistic, emotionally appealing events for attendees

Beneficial:

  • Post-secondary degree in marketing or communications is considered an asset
  • Creative design experience with Adobe Creative Cloud
  • Photo and video production experience
  • Corporate events and tradeshow event planning
  • Experience with social media planning in the context of events

Job Types: Full-time, Permanent

Salary: $40,000.00 to $45,000.00 /year

Experience:

  • Event Planning: 3 years (Preferred)

Location:

  • Calgary, AB (Required)