Director Investment Products

Empire Life - Toronto, ON (30+ days ago)

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The Director, Investment Products provides focused leadership of the Investment Products team and function guided by the Empire Life vision, values and mission. The incumbent is guided by generally defined expectations that have tangible, measurable outcomes and works under the broad supervision of the Vice President, Investment Product and Marketing.

Impact Statement

Serves as an active member of the Senior Management Team, participating in the development of strategic plans, priorities and measures
Leads and actively participates in cross-functional teams to research, design, justify, and develop new and innovative investment products
Drives all aspects of the investment product development and management lifecycle including idea generation, preparation and presentation of business cases for product approval, leading product implementation, and ongoing in-market product maintenance
Leads the operations of the Investment Product team to help achieve targets measured by revenue, profitability, and product diversification
Works collaboratively with the Investment Marketing team to develop effective product positioning to achieve marketing and communication objectives

Responsibilities include

Direct management of all facets of the existing investment product portfolio including product features, delivery, processes, performance, pricing, applicability to market, and profitability
Oversee an ongoing assessment of changing consumer and distributor patterns, motivators and needs
Research, analyze, and understand the competitive landscape, regulatory environment, and market price competitiveness to proactively identify threats and recommend required changes to the investment product portfolio
Lead the product development process for new product ideas and product changes in coordination with actuarial and sales teams
Develop and present product proposals and cost benefit business cases to Retail Senior Management with a focus on market demand, competitive landscape, asset gathering potential, and profitability
Lead cross functional Work Teams to launch new products or product changes through the entire implementation lifecycle beginning with project initiation and planning through operational execution and ongoing in market monitoring
Support the development and implementation of digital tools and strategies for investment products in partnership with key internal stakeholders
Engage with distribution partners and Empire Life sales teams to obtain customer and advisor insights to support and communicate product offerings and sales concepts
Collaborate on the development of the strategic marketing plan for the introduction of new and changed products, sales processes and offerings
Work to develop the core positioning and messaging for all investment products
Foster a market driven environment ensuring Empire Life is positioned to grow market share and deliver value
Participate in the development of the annual budget and manage expenses to budget
Coach and mentor team members; identify employee training and development needs; participate in the hiring and employment processes for team members; set employee goals and objectives; manage employee performance

Knowledge / Experience / Certification

8+ years work experience in an investment product development or management capacity
Strong understanding of the customer and distribution partner sales process for investment products
Knowledge of investment product implementation processes
Solid experience engaging and working within diverse regulatory frameworks
Experience building and leading high performing teams

Education / Professional Courses

Completion of a University Degree in Business, Finance, or Math
CFA or CIM beneficial (but not required)

Key Skills

Ability to plan strategically with collaboration from a variety of stakeholders
Ability to conduct research, ask questions, investigate, analyze and formulate recommendations on investment topics and fund mandates
Well-developed team building, coaching and/or mentoring skills
High degree of diplomacy
Well-developed communication, negotiation, persuasion and presentation skills
Well-developed organizational skills
Well-developed analytical, evaluation, decision-making, problem resolution and system integration skills

Key Competencies

Customer Centric
Developing Others
Driving for Results
Interpersonal Communication
Judgment and Decision Making

Working Conditions

Office environment
Prolonged periods of concentration and attention to detail
Prolonged periods of sitting while using a computer and/or telephone
Travel will be required


Management and employees on a local and national basis
Distribution partners, corporate partners, third party vendors, consultants, gatekeepers, third party investment managers
Other Investment company and financial services companies
Regulatory bodies