National Account Manager - Foodservice Distribution

Weston Foods - Mississauga, ON (30+ days ago)

Apply Now

Job Address:
580 Secretariat Court, Mississauga, Ontario, L5S 2A5

Weston Foods is a leading North American bakery company with a specialized focus across all key bakery categories, including breads and rolls, donuts, cakes, alternatives breads, and others. We bake our products in more than 40 facilities across Canada and the USA, conducting our business with integrity, contributing to our communities, and fostering a respectful culture. We are building a culture of success which relies on our people striving for greatness and having the courage and commitment to getting better every day.

As we forge ahead in the transformation of our business on a self-designed path to become the Premier Bakery in North America, Weston is rebuilding our asset base, adding significant new capacity, and focusing on the development of our people. These building blocks are essential to moving forward as a growth-focused, insights-driven, consumer-led company that will celebrate food and elevate every day moments.

As the National Accounts Manager – Food Service Distribution , you will play a pivotal role in charting the future growth and forward direction of one of the largest Customer segments of our Foodservice Business. Leading our long-term relationship with key Distributor Partners in Canada, your primary role will be to plan, develop and implement exciting new sales activities and growth initiatives with Sales and Marketing teams across Canada. In collaboration with our Regional Sales, Culinary, Marketing and Sales Planning teams you will create new paths to exponentially grow our Sales through Distribution in Canada. Based in Toronto, the incumbent will have the flexibility to develop aggressive customer growth strategies that align with delivering Weston’s long-term growth plans and strengthening relationships with Distributor Category Teams.

The ideal candidate will excel as a consultative Sales Leader who combines Customer focused solution selling, culinary inspiration and Insights-Driven Innovation. The ideal National Accounts Manager will bring a passion for Food and hunger for growth to a very dynamic and forward thinking Foodservice Sales Team.


Use market trend and Bakery Product expertise to develop incremental business through Sales Training Plans, Marketing Initiatives and Customer targeted approach through existing Foodservice Broker Sales network.
Collaborate with Foodservice Leadership Team in development of the annual business plan in support of annual Sales goals, Budgets and Strategies;
Develop and grow key business relationships focused on continually elevating our game driving profitable growth across multiple categories;
Drive sales to meet department targets both in growth through Product innovation and business development as well as leveraging Distributor’s local sales network.
Collaborate internally with Sales, Customer Service, Marketing, Finance, Operations, Product Development functions to best maintain existing sales and win new customer business;
Develop and continue to evolve expertise in all aspects of the full assortment of Weston bakery products, innovation platforms, and a complete understanding of the Foodservice Marketplace with regard to competitive product.
Identify multiple promotional opportunities and drive decisions on events/activities that would lead to incremental Sales.


7-10 years of sales experience working in the food service business, including experience working with distributors, food service chain accounts and Broker Sales Teams.
Core competence is success building long term, sustainable relationships with Foodservice Distributors.
Ability to work independently with strong planning, analytical and organizational skills.
Persuasive interpersonal, communication, and presentation skills required.
Proven leadership and business acumen skills.
Successful track record of building long term growth Strategies and implementing to deliver results.
Team player, flexible, willing to work within constantly changing environment with enthusiasm.
Commitment to excellence, high standards and to Weston Foods Values and Passion for Food!!
Strong computer skills, with proficiency in Excel, Outlook, PowerPoint etc. Salesforce and Blacksmith experience are an asset.
Willingness to travel as needed to drive business results
Required to follow health and safety standards at all times.
Undergraduate degree or diploma in business/commerce, economics, marketing, , food science, culinary, math/stats or other related discipline is preferred but not required

Weston is committed to fostering a work environment with strong core values that support diversity through various policies, programs and activities that encourage sensitivity and accommodations. Weston offers employment regardless of race, colour, gender, national origin, religion, age, disability, or sexual orientation. Diversity is integral to our success as an organization and we will use diversity as a model to help identify and develop the best talent, create effective teams, and achieve overall excellence. In addition, we believe that compliance with laws is about doing the right thing. Upholding the law is part of our Code of Conduct – it reinforces what our customers and stakeholders expect of us.

Weston s'engage à promouvoir un environnement de travail avec des valeurs fortes qui favorisent la diversité à travers divers politiques, programmes et activités qui encouragent la sensibilité et les accommodements. Weston offre du travail sans égard à l’ethnie, la couleur de la peau, le sexe, l’origine, la religion, l’âge, le handicap ou l’orientation sexuelle. La diversité est une partie intégrante de notre succès en tant qu’entreprise et nous allons utiliser la diversité comme modèle pour aider à identifier et à développer les meilleurs talents, pour créer des équipes efficaces et pour atteindre une excellence globale. En outre, nous croyons que la conformité aux lois consiste à faire ce qu'il faut. Le respect de la loi fait partie de notre Code de conduite; il renforce ce que nos clients et nos parties prenantes attendent de nous.

Number of openings:

Please Note: If you have Employee Self Service (ESS) on Workday, apply to this job via the Workday application.