Lead Generation Specialist

ProcedureFlow - Saint John, NB (30+ days ago)

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The Lead Generation Specialist is a critical component of ProcedureFlow’s sales model. By finding and connecting potential customers to the value of ProcedureFlow, the Lead Generation Specialist will be responsible for qualifying and converting inbound and outbound leads. The successful candidate will have an opportunity to help shape ProcedureFlow’s lead generation team into a world-class program. The Lead Generation Specialist should be comfortable using a multi-channel approach to generate new business leads including account-based marketing, outbound calling/email, and social campaigns.

Location
Saint John, NB or Atlantic Canada

Role Responsibilities
Generate quality leads via targeted communication (email, social networks, and phone)
Meet and exceed monthly quarterly and annual lead generation targets
Manage prospect lists for outbound outreach
Qualify inbound leads (from our website, tradeshows, and marketing campaigns)
Research potential new customers and generate target lists
Use Salesforce to track activity, lead information, and next steps
Learn and convey the ProcedureFlow value proposition. (Short demos and presentations)
Work closely with Sales and Marketing
Other duties as needed

1+ years’ experience in lead generation, business development or BDR functions
Must be a self-starter
Thrive in a growing, fast past, dynamic work environment
Exceptional people skills and team player
Experience with Salesforce CRM
Strong written and oral communication skills
Strong organizational skills
Strong research skills
Comfortable talking to high-level executives on the phone and via online correspondence
Ability to have flexibility in working hours
Degree or Diploma in Business, Marketing or related field of study, or equivalent practical experience
ProcedureFlow is a process documentation tool. It helps you create visual processes that are easy to follow, reducing training time and increasing consistency. The ProcedureFlow team is growing fast and to that end, we are seeking energetic, hands-on people who would love to join a young, exciting startup at the ground level. We're based in Saint John, New Brunswick, Canada.