Web Marketing Specialist (1-2 years experience)

Vortex Solution - Montréal, QC (30+ days ago)

Apply Now

The Web Marketing specialist is mainly responsible for developing organic web marketing strategies. This includes, but is not limited to, link acquisition, content writing and keyword analysis. The Web Marketing specialist will also share his/her web marketing expertise with Account Managers and will be asked to conduct CPC campaigns.

Key responsibilities

Conducting analyses and producing competitive audits: keywords, notoriety, inbound links, etc.
Proposing and organizing web marketing strategies
Establishing link-building strategies
Optimizing URLs, titles and descriptions
Performing social media optimization (Facebook, Twitter, YouTube, Google +)
Monitoring the progress of recurring accounts (reports)
Advising Account Managers on the best strategies for web marketing
Managing PPC campaigns (AdWords, Facebook)


College degree or bachelor degree in a relevant field
Google Analytics and/or AdWords certifications (asset)


1-2 years of experience in a similar position

Required skills

Basic programming knowledge and interest
Proficient in Google Analytics
Proficient in Google Webmaster tools
Bilingual (french and english)
Good social media knowledge
Ability to manage multiple tasks and projects simultaneously
Basic programming knowledge (asset)

Candidate profile

Analytical skills
Communication and teamwork

Why you’d love working here

Cool, open, well-located office space in vibrant and beautiful Little-Italy
Free coffee and snacks
Wide range of benefits after the initial triout period (RSP, life and medical insurance, contribution to your bus/train pass, personal days, etc.)
Friendly atmosphere and inclusive opportunities to socialize (5 à 7s, running club, activities for parents, group outings, parties, etc.)
A collaborative approach to growth and professional development