Marketing Manager - HVAC Plumbing and Electrical Company

Fox and Sons Plumbing & Heating - Vernon, BC (30 days ago)

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The Role

Help us grow the business by building brand awareness and generating customer calls.

Responsibilities

Become a market expert, know the customer needs and build brand strategies that communicate a compelling message to drive our vision.
Uncover new market opportunities, media channels, products and partnerships.
Develop annual marketing plan and production calendar to build a quality sales pipeline.
Create marketing materials, demos, story pitches, messaging guidelines, press releases, Q&As, presentations and speeches.
Seek out media coverage, work with company spokespeople to prepare them for interviews and public appearances.
Develop and manage agency partners as they scale the marketing function.
Ensure all marketing activities feel local and personal.
Allocate budget, track results and refine accordingly.

Competencies for Success

Solid leadership of teams, measurement of ROI and accountability for results.
Knowledge of all distribution channels, including traditional, digital and guerrilla marketing.
Ability to inspire and lead others to attain company goals.
Analytical with an aptitude for managing details.
Outstanding communication; able to articulate ideas clearly and enthusiastically.
Ability to work at both strategic and tactical levels.
Bachelor degree or equivalent is a plus.
Engaging personality that blends well with a fast-paced, goal-driven environment.
Highly motivated, flexible and great attitude on life.