Digital Marketing Specialist

Nathan Hennick & Co - North York, ON (30+ days ago)

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Company Overview:

Nathan Hennick & Co is one of Canada’s largest jewellery manufacturers, selling products internationally through various channels including: e-commerce, television channels, insurance industry replacements and private sales. We are a hard-working organization that strives to provide high-quality jewellery and services to all of our customers.

The marketing manager will work with two divisions within Nathan Hennick & Co. One is the television and website jewellery sales and the other is the insurance and custom jewellery division. In this role, you will be working directly with the CEO of Nathan Hennick & Co as well as the Managing Director of the insurance division on a daily basis.

The Role:

Nathan Hennick & Company is looking for a digital marketing professional who is proficient in Facebook/Instagram

  • Digital and Social Media Execution: working with various jewellery brands to create specialized content
  • Establish social media strategies and ensure timely execution of social campaigns and initiatives
  • Creative and copy for paid advertisements on Facebook and Instagram
  • Work collaboratively with internal buying and administrative teams to execute day – to – day development of social media campaigns
  • Monitor and report on performance of all social media campaigns
  • Effectively and efficiently deliver communication and business objectives, including social media, blogs, user generated content outlets and other relevant social channels
  • Create partnerships with social influencers
  • Responsible for executing nurturing and engagement programs, managing email compliance, and assisting on email programs
  • Updating web content in content management systems
  • Using marketing automation tools to target potential customers

Ideal Candidate:

  • Exceptional written, verbal and presentation skills
  • Demonstrated ability to effectively work on multiple projects and prioritize work
  • Social media and marketing experience

You should apply if you have the following:

  • You have a Marketing or Communications Degree, or equivalent and relevant experience
  • 1-3 years marketing experience in fashion/luxury goods industry
  • Strong hands on experience using Facebook Business Manager and Google AdWords
  • You like to stay up-to-date with the latest trends and best practices in online marketing and measurement
  • You have a keen understanding of brand strategy, digital research and meaningful insights and how they apply to social media campaigns
  • Paid social media management at an agency is an asset

Job Type: Full-time

Experience:

  • Marketing: 2 years (Preferred)