You are as unique as your background, experience and point of view. Here, you’ll be encouraged, empowered and challenged to be your best self. You'll work with dynamic colleagues - experts in their fields - who are eager to share their knowledge with you. Your leaders will inspire and help you reach your potential and soar to new heights. Every day, you'll have new and exciting opportunities to make life brighter for our Clients - who are at the heart of everything we do. Discover how you can make a difference in the lives of individuals, families and communities around the world.
Join a team that is transforming data and analytics at Sun Life Financial (SLF) Canada. Sun Life’s Client Experience Office (CXO) Client Engagement Engineering area is aggressively enhancing its campaign design and data integration capability with new tools, and most importantly, new talent.
As a member of the CXO Engineering team, you will play a pivotal role in working closely with our business partners to enable digital engagement, understand our client needs in new ways, and ultimately enable a leading client experience.
As Campaign Designer, you will leverage our vast data, SAS and Big Data capabilities to enable these objectives by designing marketing campaigns and delivering data solutions for our inbound and outbound channels. In joining CXO Engineering, you will be part of one of the fastest growing areas of our business, representing the future of our business and our industry.
What will you do?
Plan, set up, and execute outbound and inbound digital campaigns and real time decision flows in accordance with the strategy and objectives of campaign stakeholders
Gather, document, and help form business requirements, key performance indicators, and other functional and technical requirements
Create high quality client experience through use of digital channels, interactive journeys and triggered engagements
Support stakeholders and third parties throughout the campaign implementation process
Interact frequently with stakeholders including interaction with marketers, analysts, web developers, content and creative designers
Manage multiple campaigns simultaneously
Gain hands-on experience working with advanced marketing automation platforms, enterprise-level data structures and complex MarTech integrations
Perform extensive data profiling and develop deep understanding of the highly complex data landscape.
Deepen the organizations understanding of client and member level data and provide expert guidance on how best to leverage data to provide actionable business insight
Collaborates in an agile team to understand business objectives and develop campaign solutions that deliver best in class, engaging and highly relevant experiences
Liaise with stakeholders across other teams to resolve discrepancies
Support campaign target list generation, analyses, measurement and reporting
What will you need to succeed?
Bachelor Degree in a field with a strong technical core such as Computer Science, Software engineering, Business Analytics, Engineering Science, Statistics, Math, Business Commerce or equivalent working experience
Over 5 years experience in campaign design, data management and a solid understanding of the data needs of marketing, campaigns and business.
Over 3 years experience in SQL programming and database development
Demonstrated experience in database querying and reporting and developing campaign lists for direct marketing campaigns
The candidates must have relevant experience in the following areas:
Knowledge of Inbound and Outbound campaigns
Knowledge on the data needs for analytics and campaigns
Communication and liaison experience between business, analytics and IT
Solid communication skills – have the ability to explain complexity of data to a business audience and explain the complexity of business to the IT audience
Adaptable - maintains effectiveness while managing competing demands, able to deal with frequent change, delays or unexpected events
Organized, takes ownership to meet deadlines and commitments
What will be nice to have?
Related work experience in Campaign execution and operations, marketing automation, digital communications, database marketing and data analysis, decision engines (e.g. SAS RTDM)
General programming language knowledge and basic application design
Marketing Automation tool experience
Experience in marketing campaign execution, including segmentation and/or list development.
Intermediate SAS skills is good to have
Marketing Automation platform such as Adobe Campaign, Siebel Marketing or Salesforce Pardot
What’s in it for you?
Competitive salary and bonus structure influenced by market range data
20 days vacation per year and an innovative sabbatical program
A friendly, collaborative and inclusive culture
Being part of our Analytics community, where we share best practices and broaden skill-sets
Flexible Benefits from the day you join to meet the needs of you and your family
Pension, stock and savings programs to help build and enhance your future financial security
Fitness and wellness programs that help you balance work and life and enjoy a healthier lifestyle
The Base Pay range is for the primary location for which the job is posted. It may vary depending on the work location of the successful candidate or other factors. In addition to Base Pay, eligible Sun Life employees participate in various incentive plans, payment under which is discretionary and subject to individual and company performance. Certain sales focused roles have sales incentive plans based on individual or group sales results.
Diversity and inclusion have always been at the core of our values at Sun Life. A diverse workforce with wide perspectives and creative ideas benefits our clients, the communities where we operate and all of us as colleagues. We welcome applications from qualified individuals from all backgrounds.
Persons with disabilities who need accommodation in the application process or those needing job postings in an alternative format may e-mail a request to firstname.lastname@example.org.
At Sun Life we strive to create a flexible work environment where our employees are empowered to do their best work. Several flexible work options are available and can be discussed throughout the selection process depending on the role requirements and individual needs.
We thank all applicants for showing an interest in this position. Only those selected for an interview will be contacted.
67,400/67 400 - 110,100/110 100
Posting End Date: