Digital Communications Advisor

FORTIS BC - Surrey, BC (30+ days ago)

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Does the word “digital” give you feelings of excitement and joy?

Are you constantly scrutinizing website experiences and think, “Hey, I could make this better?”

Are you a natural communicator and a people person who enjoys working with others while bringing projects to life?

We want to hear from you! Our 2,400 employees come to work every day to meet the energy needs of our customers safely, reliably and affordably. Join the FortisBC family and be part of our Communications team.

As our Digital Communications Advisor, you will put your passion for digital communications to work. Not only are you digital-savvy in all social media platforms and digital applications, but your ability to multi-task and juggle projects simultaneously also makes you that “go-to” person. Just as important, your on-going dedication to providing the best digital content and user experience plays into everything you do.

Responsibilities

You will

Develop strategies for campaigns for social media and/or on digital channels
Assist with other digital strategies for campaigns/plans such as content strategy, email marketing, and search optimization.
Monitor, write, respond to customers/online public inquiries and provides reporting on social media interactions
Work with a wide range of internal partners, including designers, writers, coordinators, events specialists, corporate communications advisors and teams in Customer Service, Major Projects and External Relations, C&EM, Energy Solutions, Public Safety, etc. Shall we go on?

What success looks like

Getting an advanced understanding of the various social media channels, audiences within each channel, and providing direction as to what type of content performs best on which channel
Ability to provide good judgement and great customer service when responding to customers online while building relationships with the key internal subject matter experts to help respond with those inquiries
Building an effective working relationship within the Communications department
Developing some social media strategies from concept to execution
Enhancing your knowledge of other digital areas, such as search, SEO, content strategy, analytics and the user experience of our FortisBC.com website

Requirements

Education and Experience:
Bachelors’ Degree in Marketing, Communications or related discipline plus 4-7 years related experience, with a focus in social media or an equivalent combination of education, training and experience.

What it takes:
Experience working in digital marketing/communications
Ability to manage corporate social media (such as Facebook, Twitter, Instagram, LinkedIn and Youtube), including monitoring, writing, responding to customer/key stakeholders inquiries, promotional campaign development and develop reporting platforms
An incredibly creative but yet strategic thinker
Ability to manage inquiries from the media, public and key stakeholders via social media and provide a response in an educated and professional manner
Ability to be flexible, adaptable and manage deadlines under pressure, ambiguity and change
Ability to communicate effectively including expert writing, interpersonal, diplomacy, and presentation skills and the ability to work in a team environment
Strong understanding of search engine optimization best practices to help drive content performance
Works well with others by creating strong partnerships through collaboration, honest debate and trust
Advanced computer software skills (MS Office Suite, Adobe Creative Suite, Hootsuite)