Beau’s is seeking an seasoned Sales Manager to execute the sales strategy across Ontario.This is an exciting opportunity for an experienced Sales Manager to take on challenging responsibilities, lead by example, share their sales knowledge, and learn about the craft beer industry, all while working in an environment that is fast-paced, dynamic and fun.
The licensee channel is where Beau’s builds brands and drives trial. The Licensee Sales Manager is responsible for delivering overall revenue and distribution targets by segment that meet or exceed goals set by the Director of Sales.
The Licensee Sales Manager is responsible to execute the sales strategy across the province and ensures adherence by the sales representatives of the Beau’s approach to selling and optimizing Beau’s presence in each of the segments. The Licensee Sales Manager holds each rep accountable to meeting quarterly objectives, budgets, sales performance and best in class activation execution.
The Licensee Sales Manager is a key leadership role within Beau’s and requires patience, persistence and consistency in order to be successful.
Coach and direct field team members to ensure individual objectives and operational standards are met
Establish actions plans to achieve revenue and distribution targets as outlined by Director of Sales
Design and implement strategic sales plans that optimize our presence and promote growth
Use historical data, trends and market conditions to deliver accurate rolling 12 month forecast by sku
Foster and maintain relationships with key strategic partners from independent and chain establishments across the province
Collaborate with the Director of Sales and Trade Marketing to plan and execute programming or brand building activations in the licensee channel
Manage promotional and expense budgets for individual team members
Recruit, train & develop a high performance Sales Team
Deliver monthly reports to Senior Leadership that outline distribution gains, key performance analytics and challenges
Monitor customer feedback channels and assist Sales Representatives with strategies to improve customer service
Monitor use of CRM by Sales Representatives to ensure effective and accurate management of clients, prospect and sales
Develop and implement initiatives to increase overall process efficiency and effectiveness
Foster a “winning” culture by holding all team members accountable for responsibilities and alignment with Beau’s values
Previous success in a sales management role with direct reports
Progressive sales experience with a minimum 4 years’ experience in licensee channel
Exceptional leadership, interpersonal and communication skills
A passion for and strong knowledge of the craft beer industry
Please apply with your resume and why you're the leader this job is meant for in your cover letter. We appreciate your interest in the position and welcome your application, however only those retained for an interview will be contacted. No phone calls, please!
Beau’s is an equal opportunity employer, and we value diversity and inclusion in our brewery. We promise to consider all qualified applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or any other legally protected factors. We are also able to provide accessibility accommodation during the recruitment process – just let us know with an email to firstname.lastname@example.org, and we’ll work with you to make sure your needs are met.
Beau’s All Natural Brewing is a close-knit, family-and-friends company. We take collective pride in creating unique, wonderful and organic craft beer, conceived with honest consideration for the environment and our local communities, and delivered with a sense of friendly relationship. A job with Beau’s All Natural means joining a new family – including all the family outings, eye-rolling humour, and wacky siblings you can handle. We have an assertive company culture of camaraderie, strong leadership, ethics, innovation, passion, and genuine enthusiasm for what we do. Life moves pretty fast at Beau’s. We brew using equal parts art and science. And we always have time for our friends.