MARKETING COORDINATOR

City of Brampton - Brampton, ON (30+ days ago)

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Job Description

Exciting things are happening at the City of Brampton. Take a look at what employees are working on

related to our Term of Council Priorities moving us forward towards The Brampton 2040 Vision.

MARKETING COORDINATOR

POSTING NUMBER: 103649

HIRING SALARY RANGE: $78,552.00 - $88,371.00 per annum

MAXIMUM OF SALARY RANGE: $98,190.00 per annum

AREA OF RESPONSIBILITY:
This role reports to the Marketing Manager and is responsible to coordinate the delivery of marketing materials, events and Transit activities, delivering high quality communications and contribute to operational excellence. Enhance the reputation and public image of the City by acting as a professional contact to meet Transit communication needs and corporate service standards.

OPERATION SUPPORT

Provide day-to-day coordination, guidance and support for Transit communication plans and projects for both external and internal purposes.
Co-ordinate project initiatives to meet operational needs and corporate service standards.
Provide edit and composing services for various communications that promote Transit.
Conduct information interviews with appropriate staff and prepare relevant questionnaires for validation of information content.

CUSTOMER SERVICE

Act as a key source of contact and provide guidance, advice and support to ensure coordination meets operational needs and corporate service standards.
Escalate complex issues to appropriate level for resolution.
Respond effectively through various media forums and audiences.
Liaise with external vendors, negotiating price and deadlines to ensure production and quality of communication/marketing materials.
Arrange for display of information at Transit locations across the City.
Build and maintain a relationship with cross-functional departments, team and management to support coordination and ensure a thorough understanding of operational needs.

COMMUNICATION AND REPORTING

Prepare management reports, presentations and general ad hoc information as required accurately by established timelines.
Practice project planning for targeted media campaigns to ensure communication meets timelines.
Participate and deliver topical information at special events.
Co-ordinate and support internal and external digital media initiatives.
Monitor Brampton Transit social media channels on a daily basis (i.e. Twitter, Facebook, YouTube).
Respond to social media inquiries from the public and consult with staff to provide consistent messaging and appropriate information, including outside of normal business hours.
Provides the public with Transit industry awareness and information through social media.
Assists in implementing Brampton Transit's social media initiatives, trends and the overall transit social media strategy to communicate with transit customers.
Increases awareness and understanding of social media within Transit and trains staff on social media, as required.

CORPORATE CONTRIBUTION

Conduct Transit specific research using internal and external resources to gain insight of market trends, current programs, processes and practices to support management and recommend ways to improve communication messaging.
Co-ordinate and implement the annual Transit marketing plan within budgetary limits.
Track and report on trends in social media, specific to the transportation industry.
Provide recommendations regarding social media strategy.
Actively participate, update and respond to social media forums.
Maintain knowledge of collective agreements, City policies and practices, legislation, regulations and Standard Operating Procedures (SOPs).

BUDGET SUPPORT

Use of effective resource and expense management at all times to meet corporate policies and guidelines.
Assists in tracking of the marketing budget.
Co-ordinate RFP’s, purchase orders to ensure purchasing and corporate compliance.

TEAMWORK AND COOPERATION

Participate in project coordination and team meetings as required to meet operational needs.
Work well within diverse groups in support of operational goals and objectives.
Interact and collaborate with staff to improve and determine design and delivery opportunities that will promote communication.
Recommend improvements based on research and best practices to the Marketing Manager.
Demonstrate corporate values at all times.
Co-ordinate activities of consultants used to engage the public during events and marketing campaigns.
Provides guidance and work direction to students and other part-time staff.
Participate as a member of cross-functional team.
Provide support/backup as necessary.

SELECTION CRITERIA:
Post-secondary degree or diploma in Marketing, Public Relations or Journalism or equivalent related field
3-5 years marketing or communication related experience preferably in a municipal or community related organization.
Proven experience in event and activity planning and promotion are assets.
Thorough knowledge of Municipal, Regional, Provincial and Federal Governments and applicable Legislations is an asset
Ability to identify business needs, initiate and coordinate project resource requests
Solid customer service and people management skills; interface with internal and external customers to meet corporate service standards
Proven Media and Public Relations and promotional planning skills.
Solid organizational skills; detail oriented, well organized, able to coordinate activities and tasks, meetings conflicting priorities and timelines
Computer proficiency in Microsoft office/software

***Various tests and/or exams may be administered as part of the selection criteria***

Job status: Permanent

Job Type: Management and Administration

Applications must be received by: January 10, 2020

Alternate formats will be provided upon request.

As part of the corporation’s Modernizing Job Evaluation project, this position will undergo an evaluation which may result in a change to the rate of compensation. Any changes affecting this position will be communicated as information becomes available.

If this opportunity matches your interest and experience, please apply online by clicking the button above quoting reference #103649 by January 10, 2020 and complete the attached questionnaire. We thank all applicants; however, only those selected for an interview will be contacted. The successful candidate(s) will be required, as a condition of employment, to execute a written employment agreement. A criminal record search will be required of the successful candidate to verify the absence of a criminal record for which a pardon has not been granted.

Please be advised, the City of Brampton uses email to communicate with their applicants for open job competitions. It is the applicant’s responsibility to include an updated email address that is checked daily and accepts emails from unknown users. As we send time sensitive correspondence via email (i.e. testing bookings, interview dates), it is imperative that applicants check their email regularly. If we do not hear back from applicants, we will assume that you are no longer interested in the Job Competition and your application will be removed from the Competition.

The City is an equal opportunity employer. We are committed to inclusive, barrier-free recruitment and selection processes and work environments. If you are contacted for a job opportunity, please advise the Human Resources Division of any accommodations needed to ensure you have access to a fair and equitable process. Any information received relating to accommodation will be addressed confidentially.