Ventures, Marketing Specialist

PwC - Toronto, ON (30+ days ago)

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Line of Service

Internal Firm Services


Not Applicable


IFS - Information Technology (IT)

Management Level

Senior Associate

Job Description & Summary

A career in PwC Canada’s Ventures practice, will provide you with the opportunity to invest in new business models that leverage our knowledge and build solutions for the growing digital market. PwC Canada Ventures identifies, develops, and commercialises technology-enabled solutions that deliver PwC value, knowledge, and experience to our clients. Each new solution focuses on data-driven platforms or other intellectual property based solutions that leverage emerging technologies and new business models. Through the process of building new solutions, we foster a culture of innovation within PwC, extend brand relevance in the market, and generate new revenue.

Our Marketing and Sales team drives and enables PwC Ventures to market software solutions across a range of business models, buyer profiles and industries. We build and execute go-to-market strategies and execution plans for all products launched in the New Ventures portfolio.

To really stand out and make us fit for the future in a constantly changing world, each and every one of us at PwC needs to be an authentic and inclusive leader, at all grades/levels and in all lines of service. To help us achieve this we have the PwC Professional; our global leadership development framework. It gives us a single set of expectations across our lines, geographies and career paths, and provides transparency on the skills we need as individuals to be successful and progress in our careers, now and in the future.

Reporting to the Marketing Senior Manager, the Marketing Specialist will provide support in the areas of product marketing, internal and external communications, market research, working with Design and Digital, online content management, database management and other market-positioning activities. Marketing Specialists must work well in a team setting, have the ability to work occasional evenings and weekends, function in a fast-paced environment, effectively prioritize tasks, manage multiple priorities, be comfortable interacting directly with senior level executives.

As a Senior Associate, you'll work as part of a team of problem solvers, helping to solve complex business issues from strategy to execution. The Marketing Specialist will provide a full range of strategic marketing services that align with the strategic and business priorities of PwC and Ventures. Responsibilities include:

Working closely with the Ventures Senior Marketing Manager and the Marketing and Sales group to execute marketing initiatives that align to the Ventures product portfolio strategy and overall strategic plan

Collaborating with Ventures Product, Sales, and Customer Experience teams and develop strategies and execute against them for new product launches, product adoption campaigns, and other product-focused campaigns

Assisting and managing product collateral to facilitate demand generation, sales and outreach initiatives

Assisting research, development, and maintenance of customer and user personas

Ability to apply, review and edit materials to ensure content produced is of high quality, with consistent use of PwC guidelines applied throughout all written and oral communications

Working with the Ventures team to develop timely and integrated media campaigns

Communicating regularly with colleagues in the Marketing and Sales group to provide updates on projects, lessons learned and create a cohesive go-to-market approach

Ability to draft content for a variety of internal and external communications, digital and print advertising

An interest in upskilling for a digital world and technology trends, an openness to learning new tools and adapting how you work
5+ years career experience (marketing, public relations, communications)
Excellent understanding of marketing as a competency and ability to develop others
Superior time management and organizational skills to manage timelines as well as balance Coordinator duties along with additional expectations
Ability to develop and communicate marketing strategy and plans
Excellent problem solving skills and high level of attention to detail
Demonstrated experience and knowledge of event planning
Strong project and change management
Excellent organization skills and time management, ability to prioritize with multiple and complex demands
Ability to work within Google, Microsoft and utilizing technical tools such as Salesforce, and Google suite including Docs, Slides, and Sheets
Exceptional interpersonal skills – the candidate must be able to interact successfully with all levels of staff, leaders, partners, and clients with a positive, enthusiastic attitude. The candidate must demonstrate a willingness to share knowledge, mentor and train members of our team

Why you’ll love working for PwC
We want you to love every (if not, almost every) minute of your career, having said this, we get it. Each life stage we go through comes with a new set of priorities and demands. This is why we support you through a range of financial and non-financial rewards and benefits, so regardless of your situation, there’s something for everyone.

Leading benefits for our permanent staff include:
A competitive compensation package

Sponsored investments, pensions and saving plans with matching firm contributions

Flexible working

PwC FlexBenefits, for personalised medical & dental coverage, including enhanced mental health benefit

Every day recognition and real time appreciation through our rewards and recognition program

Dress for your day with our flexible dress environment

Health, wellness and fitness perks

Family-friendly benefits, including maternity and parental leave policies and support networks to help you prepare for your successful return to work

Adoption/surrogacy benefits

Back-up child and elder care support

Career defining project work and international experience

Development opportunities including learning on the job, formal learning, learning from others and access to “Vantage” our digital learning system

Award winning programs including “Women in Leadership” and “Enhanced Pursuit Program”

A coach to help develop skills, diversify experiences and achieve career aspirations

See how you can create your future at PwC:

Education (if blank, degree and/or field of study not specified)

Degrees/Field of Study required:
Degrees/Field of Study preferred:
Certifications (if blank, certifications not specified)

Desired Languages (If blank, desired languages not specified)

Travel Requirements

Up to 20%

Available for Work Visa Sponsorship?


Government Clearance Required?


Job Posting End Date

PwC is committed to building a diverse workforce representative of the communities we serve. We encourage and are pleased to consider all qualified candidates, without regard to race, colour, citizenship, religion, sex, marital / family status, sexual orientation, gender identity, aboriginal status, age, disability or persons who may require an accommodation, to apply.