Digital Marketing Specialist

Superheat - Kincardine, ON (30+ days ago)

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Company Profile

Superheat is the world’s most innovative and responsive on-site heat treatment service provider. Advanced technology and exclusive dedication to on-site heat treatment have positioned our company as an industry-leader while servicing a wide variety of global refinery and energy clients.

Job Summary

The Digital Marketing Specialist’s role is to design, create, and deliver marketing programs to support expansion and growth of our company.

Responsibilities

  • Develop & schedule monthly social media campaigns that align with strategic goals across digital platforms
  • Monitor and review digital marketing statistics and analytics
  • Create executive reports from marketing statistics and make tactical recommendations
  • Design graphic artwork to be incorporated into digital, sales and branding campaigns (social imagery, data sheets, Presentations, corporate branding etc.)
  • Write content to be incorporated into digital, sales and branding campaigns (social posts, case studies, testimonials, news articles etc.)
  • Work with Marketing Coordinator to develop strategies and tactics for implementation in marketing campaigns (social, print publications, etc.)

Qualifications

  • Exceptional organizational skills
  • Advanced writing and content creation skills
  • Analytical skills with strong attention to detail
  • Advanced Knowledge of;
  • Social media platforms (Linked In, Facebook, Twitter, YouTube)
  • Social media paid platforms
  • Proficient practical use of Adobe Design Suite (Photoshop, Illustrator, InDesign) & PowerPoint
  • Intermediate knowledge of WordPress, Google Analytics and Google Adv is an asset
  • Novice understanding and use of JIRA and Confluence software is also an asset

Work Experience and Education Requirements

  • Minimum 2 years’ experience in graphic design, digital media or marketing related field
  • Post-secondary education in graphic design, digital media or marketing relevant field

Benefits and Pension

Benefits; Group Benefit Plan- 100% employer paid.

Pension; Defined Contribution Pension Plan (DCPP) with employer contribution.

Job Type / Category

Full time, Permanent

Benefits and Pension

Flexible hours

Job Types: Full-time, Permanent