ON ESC Marketing Specialist

T&T Supermarket - Thornhill, ON (5 months ago)

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Major Responsibilities:
1. Responsible for managing daily routines and ad hoc job requests from different BDs

2. Strategic overview for marketing and social media planning & day-to-day execution

3. Lead the major marketing events and campaigns and support in the Recovery Program

4. Responsible for marketing projects such as website revamp and optimization of various social media channels

5. Develop promotional opportunities and ideas from conception through to delivery

6. Liaise with various media and promotional channels independently, partner closely with them in formalizing promotional strategies and campaigns

7. Responsible for providing accurate and creative copy writing and proof reading skills in both English and Chinese or promotional campaigns, web articles, and in-store displays

8. Ensure that all copy writing stays consistent with our brand

9. Responsible for monitoring and meeting various pre-agreed deadlines without compromising quality of output/deliverables

10. Support the overall marketing objectives of company both externally and internally

11. Conduct product surveys and provide analysis report

12. Perform any other duties as assigned by the superior(s)

Knowledge, Skills and Ability Requirements:
1. Possess a minimum of 3 years’ experiences marketing experience, working at medium to large size company is preferred

2. Possess a minimum of 2 years’ experiences writing for a variety of media, including online and video, advertising, email, print and social

3. Possess proven creative and copywriting skills in both English and Mandarin

4. Strong editing and proofreading skills; creative and innovative with good attention to detail

5. Experience in working within a demanding fast-paced or retail environment will be an asset

6. Ability to communicate effectively across all levels of the organization and with external stakeholders

7. Ability to work independently, with excellent organization and interpersonal skills

8. Completion of bachelor degree in business administration, with focus on marketing or communications preferred

9. Knowledge in SEO / SEM

10. Experience in data analytics is an asset

11. Excellent knowledge of the Windows software (Word, Excel, PowerPoint, Project)

12. Some travelling to various locations may be required from time to time