Marketing Systems Analyst - JK - 551

AppleOne Employment - Mississauga, ON (30+ days ago)

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Marketing Systems Analyst

Up to $60K

Mississauga

Our client a global reputable growing company is looking to hire a Marketing Systems Analyst for their Mississauga location.

Responsibilities:

  • Contribute to all phases of campaign management (ideation, planning, targeting, measurement, recommendation) with a focus in pre-analysis and post-analysis
  • Work collaboratively with internal business partners to clearly define analysis / campaign scope, objectives, targeting & measurement strategy of marketing initiatives
  • Use IT resources at an advanced level to create IT solutions within Marketing, enabling the organization to better meet its Sales and Marketing goals
  • Recommend new or modified business information, gathering and analysis methods and procedures to improve content accuracy, timeliness and completeness
  • Administration and maintenance of the Integrated Partner Management (IPM) system
  • Partner with Europe office to develop new and enhance existing static and ad hoc reporting utilizing the ERP and other applicable applications
  • Contribute to the continuous development and improvement of the business analysis function, promoting and enhancing the business analysis tools, techniques and approaches within the organization
  • Assist in the development, monitoring, analyzing and reporting of the Sales & Marketing key performance indicators (KPI’s).
  • Assist Sales and General Manager in Sales Planning and Price Lists.
  • Second level IT support as needed

Qualifications:

  • Bachelor’s degree
  • 3+years of working experience in a market/business intelligence, database marketing and data warehousing environment
  • Knowledge in direct marketing, campaign management, customer analytics, Customer-Relationship-Management (CRM), segmentation, modeling
  • Strong business mindset and technologically skilled, with energy to learn and customize the business intelligence system, understanding of digital analytics
  • Ability to analyze and model business requirements in order to draw conclusions that drive the marketing strategies. Use predictive models to go beyond what’s been possible with traditional modelling & reporting
  • Ability to work under pressure and meet deadlines
  • Assist the Manager to drive the adoption and development of new customer relationship management (CRM) initiative
  • Must have a desire to work in a small local office environment within the larger international corporate context

Job Type: Full-time

Job Type: Full-time

Salary: $55,000.00 to $60,000.00 /year