Product Content Specialist - Ecommerce (full-time Or Contract Opportunities Available!)

Staples - Richmond Hill, ON (4 months ago)

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Description

PURPOSE OF JOB

Under the direction of the Manager eCommerce Operations, this position is responsible for owning the online product content experience. Creating and maintaining all product content for all eCommerce SKUs: including images, product names, product descriptions, hierarchy and attributes. Responsible for sourcing, proofing images and product information from vendors and communicating with internal customers to effectively support product content requirements and priorities. In addition, this position will be responsible for educating stakeholders on best practices based on standard content guidelines.

This individual will ensure standards are met and work closely with cross functional teams to ensure business objectives are executed. This position leverages heavy use of Microsoft Excel to review, sort and process large sets of data. This position is responsible for managing multiple merchandising categories.

PRIMARY DUTIES AND RESPONSIBILITIES

Content Creation
Work closely with stakeholders and vendors to collect, maintain and enhance product listing
Collect product descriptions, key bullets, attributes and images required for item setup
Execute consistent product content strategy for eCommerce categories in accordance to the content guidelines
Train and educate stakeholders & vendors on best practices and SKU onboarding tools

Data Optimization
Proof, edit and proactively review content to ensure accuracy and consistency with copy, images and product presentation while meeting established deadlines
Identify and correct errors (ie. images don’t match descriptions, missing key attributes, spelling) and contribute to improving product hierarchy, sorting and search results
Maintain product descriptions, selling features, hierarchy, attributes in Product Information System (PIM)
Create and maintain online search filters to ensure customers can navigate the website effectively
Support with trouble shooting content issues

Content Strategy
Responsible for creating and updating weekly reports to measure against performance KPI’s
Manage and maintain the correct classification of a product to the hierarchy and execute ongoing changes in Product Information Management System (PIM) – working with SEO, Search, Analytics, and Merchandising to ensure consistent execution and optimal customer experience
Manage and maintain the correct set of attributes for each category in the Product Information Management (PIM) System to ensure customers navigate the website effectively
Responsible for managing current item onboarding processes and make recommendations to improve or implement solutions
Key subject matter expert for a specific merchandising category
Support and monitor competitive sites to identify opportunities and best practices and make recommendations
Continually improve site presentation by utilizing customer feedback/reviews, sales data, website metrics, competitor reviews and other sources regarding base level content
Participate in special projects as required

Communication
Maintain strong working relationship with Merchandising, Site Merchandising, SEO, Search Analytics, Marketing & Product Teams
Work directly with vendor partners to collect and enhance content assets
Work closely with Bilingual Content Specialists to ensure timely execution of French product

PHYSICAL DEMANDS / WORKING CONDITIONS
Office Environment

RECOMMENDED QUALIFICATIONS

Knowledge/Skill Requirements:
Working knowledge of Product Information Management System (PIM)
Strong computer skills and an ability to learn new software is critical
Proficient in MS Office with strong working knowledge of Excel and familiarity with databases
Strong oral/written communication and interpersonal skills
Strong attention to detail, ability to work fast and efficient while maintaining quality work
Ability to work under pressure and to manage multiple deliverables and timelines simultaneously
Highly organized and ability to handle multiple projects and tasks, problem solving and managing to deliverable dates
Comfortable working in an ambiguous environment with the ability to adapt to processes to support multiple categories
Bilingual preferred but not required

Experience:
1-3 years of website content management systems
eCommerce/Retail experience preferred

Education:
Completion of post-secondary education with focus on ecommerce or related experience.
Business/Marketing management degree preferred.

Qualifications

Staples is committed to providing accommodation to people with disabilities throughout the job application and interview process to the point of undue hardship. If you require an accommodation during the application or interview process, please contact a Customer Care Representative at 1-866-782-7537.

Job: eCommerce
Location(s): CA-ON-Richmond Hill
Schedule: Full-time
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Employment Statement
Staples Canada is committed to the principle of equity in employment. We welcome diversity and encourage applications from all qualified women and men, including persons with disabilities, members of visible minorities & Aboriginal People.