Ad Operations Coordinator

SaleSpider Media - Toronto, ON (30+ days ago)

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SaleSpider Media has an immediate opening to join our Digital Ad Operations team in Toronto.

Reporting to the Ad Operations Manager, the Ad Operations Coordinator will be a key fixture in the implementation of our digital media campaigns across a range of client accounts. You will be a point person for campaign trafficking and troubleshooting. The Ad Operations Coordinator will effectively coordinate and communicate operational needs to provide a technical liaison with our digital media planners.

Digital campaign set-up and trafficking within ad server (DCM, DV360, Google Ads, Centro, etc). Including generating and testing ad tags for campaign launches.
Review and testing of digital creative assets to ensure creative adheres to technical specifications.
Manage QA process of campaign and creative details and troubleshoot issues that affect implementation, tracking or reporting
Communicate with clients to ensure the proper set-up and deployment of campaigns.
Monitor and optimize campaigns to ensure full delivery and client KPIs are met
Oversee and maintain regular reporting on campaign performance and share regular updates with key stakeholders
Identify opportunities within the account for up selling and cross-selling and work closely with the Account Executive on proposals for new business.

Experience with ad serving technology (IE: Google Ad Manager, DBM/DV360, Google Analytics, Centro Basis)
Knowledge of digital media channels and formats available to advertisers in US.
Understanding of Digital Ad Serving fundamentals with basic knowledge of HTML, JS, CSS etc.
High proficiency with MS Excel.
Imaginative problem-solving skills with resolve to see technical issues through to completion.
Driven team player with a strong desire to exceed expectations.
Excellent written and oral communication skills
Detail oriented with excellent organizational skills.

Nice to have:
Computer Science or a related field - highly relevant transferable skills will also be considered
PHP and SQL programming experience
jQuery, JS, HTML, CSS programming experience

Who is SaleSpider Media?

SaleSpider Media is high-growth digital media company, selling primarily in the US, and now the UK, while headquartered in Toronto. The company more than doubled sales and profits 2 years running with a stellar list of repeat clients. Clients are primarily Media Agency buyers/planners and Marketing Managers/Directors of Fortune 10,000 Companies within the following two segments.

B2B - Business to Business digital media. These are our roots with wholly owned business sites and one of the largest and most accurate B2B databases in digital media, which we leverage for Data-Driven Display (banner) campaigns, Video Advertising, Email Marketing, Data Acquisition, Cost per Lead Programs, and Account-Based Marketing. Some of our clients: IBM, Microsoft, Intel, Metlife, Bank of America

Healthcare and Pharma. We own 25 health resource sites, and partner with over 1,000 health sites, resulting in over 100 million health content web pages to reach 2.6 million Healthcare Professionals in our database, and 90% of US Consumers, Patients, and Caregivers. We sell Digital Display (banner) campaigns, Video Advertising, Email Marketing, and Cost per Lead Programs. Clients include dozens of pharma brands for diabetes, hepatitis, hemophilia, women's health, etc, and hospitals in LA, San Francisco, Dallas, Chicago, NY, etc.

The company has sustainable competitive advantages in that it has multiple web sites in sought after audience verticals.