IN-HOUSE SEO SPECIALIST

Quinn Thiele Mineault Grodzki LLP - Ottawa, ON (30+ days ago)

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About us

We are an Ottawa boutique law firm focusing on personal injury law representing victims of accidents. We are looking for a dedicated in-house digital marketer to work full-time on our online presence.

About you

  • You are an experienced online marketer dedicated to achieving real results working in a team driven environment.
  • You have experience in SEO, PPC and SEM and are creative at search engine marketing and increasing visibility in search engines.
  • Your role and responsibilities at QTMG.
  • Dedicated to increasing and maximizing our business’s presence on the Internet.
  • Managing our law firm’s web sites.
  • Creating consistent effective content.
  • Creating and implementing PPC campaigns.
  • Creating and implementing social media campaigns.
  • Dedicated to only one client - QTMG.
  • Creating and implementing various digital marketing strategies.
  • Developing and implementing strategies that will increase lead generation, engagement, retention, and conversions.
  • Prepare weekly analysis and reports.
  • Providing strategic recommendations on online marketing.
  • Report to the managing partner on weekly basis.

Specific Requirements and Qualifications

  • A minimum of 3 years’ experience working with Google Ads, Facebook Ads, Bing Ads, and other digital advertising platforms.
  • Google Ads and Analytics certification (Advanced Search, Display, Mobile, Google Shopping, Videos, Analytics IQ).
  • Experience preparing keyword research, competitive analyses, and marketing plans for paid digital campaigns.
  • Experience in the creation and management of PPC campaign strategies for Google Ads (Search, Display, Shopping, Video), Facebook Ads, LinkedIn Ads, Bing Ads, etc.
  • Experience with AdWords Editor, Power Editor, Keyword Planner, WordPress, SEM tools and Search Engine Optimization is a plus.
  • Day to day optimization for bid strategies and paid placement (CTR, quality score, conversions, and ad position) for desktop, tablet, and mobile devices.
  • Experience in web design and maintenance.
  • Google partner (preferred).

Position

  • Full-time.
  • The compensation for this position will be commensurate with skills and experience. Employment benefits are also available.

Job Type: Full-time

Salary: $50,000.00 to $75,000.00 /year

Experience:

  • SEO: 3 years (Required)