Assistant Brand Manager

Kao Corporation - Mississauga, ON (30+ days ago)

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This is a full-time, permanent position based in our Mississauga, ON office.

About the company:
Kao is a leader within the beauty industry with global headquarters located in Tokyo, operating in 22 countries with over 3,500 dedicated industry leaders.

Innovative business practices and breakthrough product introductions have propelled Kao to enjoy world-wide success with its much-loved Jergens® skincare products and other popular brands including Biore®, Curel®, Ban®, and the John Frieda® haircare brand.

We are looking for innovative, entrepreneurial professionals with fresh ideas who would like to be part of a dynamic growing company to consider the following assignment as Assistant Brand Manager, Haircare.

About the role:
The Assistant Brand Manager's primary role is to support the Brand Manager, Haircare to help profitably grow the John Frieda® brand. Reporting to the Brand Manager, Haircare, this role will be exposed to all aspects of brand management including innovation & commercialization and brand communications. A key aspect of this role is keep a pulse on category, brand and competitive performance and understanding latest trends to help ensure brand relevancy and competitor advantage.

Support the Brand Manager to plan, develop and implement the marketing plan ensuring the proper deployment of marketing budget and on-time delivery of activations.
Act as key liaison with Legal & Regulatory teams for the approval of marketing materials
Act as key liaison with translation house for all brand related content
Assume lead responsibility at cross-functional consensus meetings
Analyze brand, market and competitive trends with primary responsibility of monthly brand scorecards
With direction from the Brand Manager, lead packaging copy localization
In close cooperation with trade marketing, lead the creative brief and creative development of in-store displays working within retailer parameters
Manage consumer review generation for all new product launches across brands
Assist the Associate Director of Marketing and the marketing team, as needed with various ad hoc marketing tasks which can include sample room inventory, product sample orders, annual sales meeting preparation, etc.

Requirements and Minimum Education Level:
Bachelor Degree and a minimum of 3 years of work experience in consumer marketing OR a Master's Degree in Business, Marketing, MBA or related field is required.

Skills & Preferred Experience:
Previous experience in the Canadian CPG/FMCG industry
Savvy digital marketer
Proficiency with Microsoft Office (Outlook, Word, Excel & PowerPoint)
Effective project management, time management and organizational skills
Working knowledge of Nielsen

Desirable Attributes:
A strategic thinker and curious learner with strong entrepreneurial spirit
A passion for marketing and the beauty industry, demonstrating an intrinsic understanding of the consumer
Strong influencing and communication skills, ensuring the brand vision is understood by all internal and external partners
A collaborative solution seeker with ability to anticipate issues and collaborate with team to generate ideas
A proactive self-starter with ability to initiate projects and tasks through an entrepreneurial & analytical approach
Results focused with a desire to challenge the status quo and always improve, to deliver the best for the brand the business

What is it like to work at Kao?

At Kao we strive to make an impact on the community. Our commitment to ethics and values is without question. Most of all, at Kao you will discover that our people can create change and make an impact. By joining our team, you will have the opportunity to:

Broaden your reach as part of a truly international, multicultural organization with GLOBAL OPERATIONS
Enjoy the resources of a large company, along with SMALL-COMPANY FEEL that allows each individual to make a difference
Have the autonomy to make decisions and take ownership in an ENTREPRENEURIALENVIRONMENT that encourages fresh thinking
Experience the respect we have for employees, for DIVERSITY and for the contributions of each individual