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| SHOPPER MARKETING MANAGER (Expired) |
| Kellogg Canada |
| MISSISSAUGA |
| SHOPPER MARKETING MANAGER Marketing 01/23/12 E-mail this job to a friend Mississauga, Ontario, Canada Job Profile: This role exists to initiate, lead and execute our shopper marketing strategy /plans for specific customers / regions in collaboration with our top customers, the brand team, and customer marketing teams. Key Responsibilities include: Lead the development and execution of marketing plans that are rooted in the consumer and shopper insights for our top customers, with specific focus on: Building support plans for innovation in store Drive sales and build equity around a specific brand or scale promotion Generate new business ideas through utilizing resources both internal and external Influence brand marketing and the organizations understanding of the shopper behaviors Focus on execution excellence Develop external relationships with key customers marketing teams Manage post implementation reviews and budgets Manage agency resources Manage marketing coupon budget Preferred Education and Experience: Minimum university undergraduate degree with an emphasis in business administration and or marketing. 5 + years of progressive experience in marketing, cross functional expe.... |
| Found at Kellogg Canada on 2012-01-23 13:54:01 |
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