Marketing Specialist - Advertising job - MONTREAL - JESS POUR TOI |
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| Marketing Specialist - Advertising (Expired) |
| JESS POUR TOI |
| MONTREAL |
| We are looking for a Search specialist to assist in management the various marketing initiatives with a specific focus on the site search engine and SEM efforts. Responsibilities include: Search Engine Marketing (SEM) - SEM Technical Audits and recommendations - SEM Copywriting - Client SEM Strategy development - SEM platform & agency management - SEM analytic Search Engine Optimization (SEO) - SEO Technical Audits and recommendations - Link analysis & link building strategy - SEO analytic Internal Search engine management - Keyword research for Internal search engine & SEM programs - Manage and maintain site search engine (tuning results & dictionary) to ensure application is performing optimally Tasks include: Partner with business units and agencies in order to optimize Paid search performance (SEM) Manage and maintain the site search engine (crawl performance and dictionary); Monitor, analyze and report on search metrics in effort to improve search results (internal search / SEO / SEM) using different tools (Omniture, Gomez, OpinionLab, ForeSee etc) Propose and implement search/marketing initiatives to improve both online sales and service transactions performance; Contribute .... |
| Found at Emploi Quebec on 2012-01-27 15:02:49 |
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